UPDATE COVID-19, 37. Edition – 04.03.2021 – 11.03.2021

UPDATE COVID-19, 37. Edition – 04.03.2021 – 11.03.2021

UPDATE COVID-19, 37. Edition – 04.03.2021 – 11.03.2021 540 341 fame creative lab

Please note: the following information is a short compilation from the most important German-speaking Trade Media.

Short Overview – German-speaking Markets

  • Since December 15 Germany is in Lockdown
  • The Lockdown is now extended until March 31. Should the 7-day-incidence (cases / 100.000 inhabitants during 7 days) sink below 35 (currently 64,2) possibilities for an earlier open perspective will be discussed within the federal states. At this point some restrictions have been lifted.
  • Vaccinations in Germany started on December 27, first in elderly homes and hospitals.
  • The second vaccine is now allowed in the EU.

Short Overview situation in Germany

After the COVID-19 numbers are increasing in the last weeks some new measures and rules have been implemented.

  • travel to risk areas and countries should be avoided
  • cinemas, theatres, opera houses are closed
  • events are not permitted
  • club and group sports are prohibited (allowed for kids under 14 years & outdoors), gyms are open (limited access)
  • restaurants and bars are closed
  • retails stores are open in some parts of Germany others allow “Click & Meet” except stores for the daily usage
  • Schools are in Hybrid system

Current relevant topics within the tourism industry

    • Flex prices are here to stay. At least that is the assumption of the heads of TUI Deutschland and DER Touristik Central Europe, Marek Andryszak and Ingo Burmester. Guido Wiegand, head of sales at Studiosus, the study tour specialist, does not see this as a permanent solution for his company. (Reise vor9)
    • German hotel market gets off lightly in EU comparison. The number of overnight stays fell by 40 percent nationwide in 2020. This puts Germany in ninth place in the European comparison of hotel markets by real estate agent Engel & Völkers. Austria and Switzerland also fared relatively well. The losers were Montenegro (-79%), Greece (-73%), Malta (-71%) and Spain (-70%). (Reise vor9)
    • Alltours wants party tourism banned. In the run-up to the expected new tourism start on Mallorca, Alltours boss Willi Verhuven turns to the Mallorcan government and its tourism ministry with clear expectations. These include that only people with a negative Corona test are allowed to travel to Mallorca and that party tourism is banned on the Balearic Islands and especially on Mallorca. (TRVL Counter)
    • The state supports the travel provider Berge & Meer with 20 million euros. (Handelsblatt)
    • Hotel industry loses most in incoming business in 2020. 32 million overnight stays by foreign guests in hotels and other accommodation establishments with at least ten beds mark a decline of 64 percent compared to the previous year and a relapse to the level immediately after reunification. Hotels lost additional market share compared to other types of accommodation. (Reise vor9)
    • Corona accelerates online booking trend. “The year 2020 was a turbo for digitalization,” says Michael Buller, board member of the Internet Reisevertrieb (VIR) association. This is also reflected in the further increase in the share of bookings via digital booking channels. Now more than half of all holiday trips over five days are booked exclusively online. (Reise vor9)
    • Unprecedented slump in travel spending. With an unprecedented slump in travel spending and the number of travelers, the German travel industry is ending the tourism year 2019/20 and starting an uncertain, unpredictable travel year 2021. This is the balance sheet for the past holiday year presented by the DRV in the run-up to ITB Berlin. Whereas in the record year 2019 Germans spent 69.5 billion euros on travel, in the Corona year the figure was just under 32 billion euros – a decline of 54 per cent. This is confirmed by the evaluations of the market research company GfK for the DRV and refer to holiday and private trips of at least one overnight stay that were booked in advance before the start of the trip. Of the 32 billion euros spent on travel, 12.5 billion were accounted for by tour operators’ package and building-block offers. This is a decline of 65 per cent or 23 billion euros compared to the previous year. “This means that turnover has fallen back to the level of more than 30 years ago,” says DRV President Norbert Fiebig. (TRVL Counter)
    • Conference of Minister Presidents ignores tourism. “Stunned” is the DRV’s reaction to the fact that the travel industry was not even mentioned at the Conference of Minister Presidents (MPK) on Wednesday. “Tourism must be part of the opening debate. The Federal Government is obviously ignoring available facts with regard to the low risk of infection in tourism,” complains DRV President Norbert Fiebig. According to a study by the Robert Koch Institute, organized travel is demonstrably not a pandemic driver. Hotels are demonstrably safer places than private homes. And the risk of infection in an airplane is many times lower than in a suburban train, for example. “Against this backdrop, it is incomprehensible and unacceptable that tourism and its approximately three million employees in Germany have to take a back seat once again,” said Fiebig. (TRVL Counter)
    • WHO does not want vaccination passport. The EU Commission wants to present the draft law for a “digital green passport” on 17 March. (TIP)

Current relevant topics within the aviation industry

  • Lufthansa has to cope with a loss of billions. The dramatic drop in demand caused by the Corona pandemic has had a correspondingly dramatic effect on Lufthansa’s 2020 annual result. The Lufthansa Group’s revenue fell to 13.6 billion euros (previous year: 36.4 billion euros). Despite cost reductions, the Group has to report a loss of 6.7 billion euros. In the previous year it was still a profit of 1.2 billion euros. Even the downsizing of the fleet and massive job cuts could not change this. (TRVL Counter)

Current studies related to tourism

  • Travel industry has lost customer confidence, study by market research institute One Poll on behalf of Travelzoo and ITB Berlin Now (8.000 people surveyed): https://www.reisevor9.de/inside/reisebranche-hat-an-kundenvertrauen-verloren
    • Trust is the most important currency in tourism.
    • 83 percent of the respondents worldwide stated that this was the most essential quality of people or companies for them.
    • The older people are, the more important trust is to them.
    • 73 percent of Germans would invest more money if they could be sure that they could absolutely trust a service or a product
    • during the Corona pandemic, 28 per cent had bad experiences with rebookings or money reclaims
    • 51 per cent of the respondents in Germany had booked a holiday. Of these, 26 percent were able to travel as planned. 46 percent were able to rebook without any problems or got their money back.
    • 24 percent of Germans now trust travel providers less than before the pandemic, while 17 percent have increased their trust. For 59 percent, nothing has changed.
  • ADAC Tourism Study, https://assets.adac.de/image/upload/v1614703175/ADAC-eV/KOR/Text/PDF/ADAC_Tourismusstudie_Zusammenfassung_kcbht0.pdf
    • 1. For most, traveling in 2020 was very different from what they were used to – but there was still a high level of satisfaction.
      • Fewer, shorter, more individual and more domestic – travel behavior has adapted due to Corona.
      • Corona did not, however, diminish the travelers’ satisfaction with their holiday alternative. For 2021, people remain skeptical about planning a holiday
    • 2. People are also planning cautiously for 2021. They want to book at short notice and Germany remains the destination in focus.
      • Only younger people show a little more optimism about long-haul trips
      • Basically, Germans want to travel again as they did before the pandemic.
    • 3. For the majority, the need for travel has not changed due to Corona.
      • Germans are also likely to continue their old travel habits in terms of type of travel, means of transport, travel duration or destination – although Germany could become even more popular as a travel destination.
    • 4. The effects of Corona on future travel preferences are expressed in small shifts.
      • Individual holiday types such as holiday homes and camping are likely to gain.
      • Travelers will become more demanding: flexibility in bookings will be very important in the future, as will the demands on cancellation conditions, hygiene standards and good quality medical care.
    • 5. The sustainability debate does not seem to counteract a return to pre-Corona holiday mobility.
      • The car will remain number 1, the plane will gain massively in importance again and cruisers will also remain loyal to their ship (the young in particular rely on long-distance travel and the plane).
    • Conclusion: People want to travel again as before – back to the future! The Corona pandemic will probably only cause small shifts in travel behavior. But politicians and providers must also take these changes into account – for customer-friendly and sustainable tourism.
  • The German Travel Industry 2021, Study by DRV, https://www.drv.de/public/Downloads_2021/21-03-08_DRV_ZahlenFakten_Digital_2020.pdf
    • 19 bn € German tourism contributes to the gross domestic product in developing and emerging countries.
      • Tourism Growth
        • In recent years, there has only been one path for tourism: growth. Year after year, travel spending by Germans increased significantly – most recently to 69.5 billion euros in 2019. Tourism was considered the growth sector of the German economy.
        • The Corona year 2020 saw a turnaround – travel spending fell by 54 per cent to 31.9 billion euros.
      • Tour operator & Travel agnecies revenues
        • 2019: 35.4 bn €
        • 2020: 12,5 bn €

      • Air ticket turnover of the IATA SCHEDULED AIRLINES via travel agencies in Germany

      • International tourist arrivals
        • In 2020, only 390 million (2019: 1.5 billion) international tourist arrivals were recorded worldwide. This corresponds to a decline of 74% compared to 2019.
      • Holiday destinations in 2020

 

      • Expenditure by Germans on their trips abroad

      • Most popular transport for holiday

      • Air traffic
        • In 2020, there was a dramatic decline in global air traffic. A total of 63.0 million passengers took off and landed at German airports (2019: 248.1 million). This is a decline of 74.6 %. There was a decline of 74.7% in domestic air traffic, 74.0% in intra-European air traffic and 77.1% in intercontinental traffic