A world soul who loves to communicate, Karin began her career in travel industry marketing in 1997 as a trainee for the Walt Disney World in Florida. Her passion for the sector has only grown since then. Karin has worked in management positions for several Brazilian tourism organizations, such as the São Paulo Convention and Visitors Bureau and the Brazilian Tourist Board (Embratur). From 2004 to 2008, she was Embratur’s general director for the German-speaking markets, the Netherlands, the Nordic countries and Russia. In 2008, Karin started at BZ.COMM, one of the top-five niche marketing and PR agencies in Germany, where she served passionately as an account director for several accounts and projects, with a list of clients (now good friends) that included TAM Airlines (in 12 different markets worldwide), Santa Catarina, Apex Brasil (on projects like Wines of Brazil and CEBIT), Amazonas, Bahia and Uruguay as well as many other Latin American and European clients. She simultaneously continued to work on projects for Embratur. Needless to say, she knows everyone worth knowing in the travel industry.
Everyone who knows Karin agrees that she is a first-class communicator and networker. She can always find a way to form the best partnerships, leveraging a broad range of contacts with key decision-makers in a variety of industries, including the media, hospitality, lifestyle, wine and sports industries. In 2013, with numerous projects in mind, including more work with the wine industry, she decided it was time for a new challenge and partnered with her like-minded friend and partner, Isabell, to found fame and fulfill a long-held dream.
Karin’s personal favorites are great wines, windsurfing, great food, great music, dogs, sun and beach life, world travel, making new friends and new exciting projects to start the day with.
You can communicate with Karin in Portuguese, German, English, Spanish, French, Italian and Dutch.